Your Daily LinkedIn Marketing To-Dos to Build Your Business
Dividing your marketing efforts into consistent monthly, weekly, and daily LinkedIn marketing tasks keeps your pipeline full. The post Your Daily LinkedIn Marketing To-Dos to Build Your Business...
View Article6 Reasons Freelance Writers Can Thrive in a Recession
Worried about starting your business in uncertain economic conditions? Read six reasons freelance writers can thrive even in a recession. The post 6 Reasons Freelance Writers Can Thrive in a Recession...
View ArticleHow to Be the Hero of Your Business-Building Story
This 10-step journey creates a mindset shift that helps you become the hero of your own business-building story. The post How to Be the Hero of Your Business-Building Story appeared first on B2B...
View Article4 Ways to Help Your B2B Clients Win with Lead Nurturing
When your B2B client has a great lead magnet to bring in the prospects, here are four ways to help your B2B clients with lead nurturing. The post 4 Ways to Help Your B2B Clients Win with Lead Nurturing...
View ArticleStep-by-Step Guide to Create B2B Explainer Videos
B2B customers prefer video just like consumers. Here are six steps to create an explainer video, one of the most popular types. The post Step-by-Step Guide to Create B2B Explainer Videos appeared first...
View ArticleWhy Your LinkedIn Content Doesn’t Have to Be Vulnerable or Unique
Being genuine is absolutely table stakes. But does that translate to needing to be vulnerable or unique? Divya Agrawal says, “No.” The post Why Your LinkedIn Content Doesn’t Have to Be Vulnerable or...
View ArticleWhat Does It Mean to Qualify a Prospect?
Even if a prospect seems legitimate, you won’t know until you ask these four questions every freelancer should use to qualify a prospect. The post What Does It Mean to Qualify a Prospect? appeared...
View Article7 Ways to Succeed at Getting B2B Writing Clients
If you're having trouble getting traction while building your business, try these seven ways to succeed at getting B2B writing clients. The post 7 Ways to Succeed at Getting B2B Writing Clients...
View Article7 Ways to Use This Secret Tactic to Get More Clients
New copywriters often leave money on the table by not using this tool to get more clients. Here are seven ways you avoid that fate. The post 7 Ways to Use This Secret Tactic to Get More Clients...
View Article3 Simple Steps to Create a Memorable B2B One-Liner
A B2B one-liner is a powerful tool you can use to make potential clients curious about your brand. Here are the 3 steps to create one. The post 3 Simple Steps to Create a Memorable B2B One-Liner...
View Article7 Steps to Choose Your B2B Niche
You are much more likely to see quick success when you choose your niche. Don't know how? Here are 7 steps to choose your B2B niche. The post 7 Steps to Choose Your B2B Niche appeared first on B2B...
View ArticleHow to Market on LinkedIn When Your Plate Is Full
Here’s how to market on LinkedIn when your plate is already full, minimizing marketing time but keeping your pipeline flowing. The post How to Market on LinkedIn When Your Plate Is Full appeared first...
View ArticleThis Is the Basis for Every Successful White Paper
Writing white papers doesn’t need to be difficult, as long as you start with this one activity that’s the basis for every successful white paper. The post This Is the Basis for Every Successful White...
View ArticleWhy You Should Use Solution Selling Instead of Product Selling
Don't get mired in details and technical features when writing B2B copy… to be more effective, focus on solution selling instead. The post Why You Should Use Solution Selling Instead of Product Selling...
View Article8 Key Elements You Need for an Effective White Paper
White papers aren't projects you usually just pick up and start writing. Effective white paper projects focus on these eight key elements. The post 8 Key Elements You Need for an Effective White Paper...
View Article3 Expert Tips to Maximize Your B2B Content Marketing Efforts
How do you maximize your B2B content marketing efforts? By using these three expert-vetted tips. The post 3 Expert Tips to Maximize Your B2B Content Marketing Efforts appeared first on B2B Writing...
View Article3 Steps to Working with Your Client on Their White Paper Project
A white paper project goes more smoothly when you and your client are on the same page. Here are three steps to help you work together. The post 3 Steps to Working with Your Client on Their White Paper...
View ArticleBefore You Fall Forward, Pause and Reflect
As we head into the last quarter, it’s the perfect time to pause and reflect… and fall forward into the next season safely. The post Before You Fall Forward, Pause and Reflect appeared first on B2B...
View Article8 Steps to Managing a White Paper Project
Long copy projects have lots of moving pieces. Here are eight steps you can take to properly manage a white paper project. The post 8 Steps to Managing a White Paper Project appeared first on B2B...
View ArticleHow to Repurpose Content to Attract New Clients
Here are some tips to repurpose content for your own marketing and help you make your past efforts work for your future. The post How to Repurpose Content to Attract New Clients appeared first on B2B...
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