Productivity Roadmap: Two Ways to Improve Productivity
Here are two easy steps you can take right now to boost your productivity in your work environment. The post Productivity Roadmap: Two Ways to Improve Productivity appeared first on B2B Writing Success.
View ArticleHow to Write Compelling B2B About Pages for Clients
Have you ever read a B2B “About” page? Did it offer insight into the people behind the company or was it “corporate speak” heavy on jargon and missing the opportunity to connect with its customers? The...
View ArticleEd Gandia: Get Clients with Work Experience
Get B2B Copywriting Clients with Work Experience In this video tip, Ed Gandia reveals what trait is even more important to B2B clients than world-class writing ability. The post Ed Gandia: Get...
View ArticleHow to Change Your Social Media Handles
How to change your social media handles (and why you’d want to) Since we live so much of our lives online today, many freelance B2B writers use their social media channels for professional...
View ArticleSimple Negotiation Strategies for B2B Copywriters
Let’s say a new client contacts you. And they need a white paper written by an expert like you. You’re excited to have a conversation with this potential client. And then it comes down to talking about...
View ArticleHow to Evaluate Your Next Copywriting Projects
Being self-employed offers a ton of flexibility and freedom. You can take off when you want, work from your couch or the coffee shop, and run errands in the middle of the day. That’s the good part....
View Article5 Pitfalls to Avoid in B2B Copywriting
When you’re working your way towards a successful B2B writing career, you’re likely to stumble into a pitfall or two. You’re likely aware of some of these, including some of the basic ones to avoid:...
View ArticleFind Your Mojo After Burnout with These 5 Tips
As your freelance writing business grows, there will come a time when you just need a break. You may enjoy the work you’re doing and are happy to see your bank account grow, but you can’t keep up with...
View ArticleWant More Profits? Add User Experience (UX) Copywriting Services
You drive to the grocery store, park, and walk in. As the doors open, it smells like rotten fish. Do you enter the store or run as fast as you can? You run, because your initial experience is horrible....
View ArticleStreamline Your Copywriting Research to Increase Your Income
“A-list” copywriters often point out that the secret to writing great focused copy is not the writing at all. It’s the research. Solid, complete research can make writing your copy a lot quicker...
View ArticleAdd Value to Your Website with Title Tags
When you mouse over an image on most websites today, you’ll see a quick description of the image show up as a tooltip. Likewise on URLs and other links on websites; mouse over them and you’ll see a...
View ArticleUse These 6 Ways to Manage Copywriting Client Expectations
I learned a lot of important lessons in the early days of my freelancing business. There was the phone call where the guy asked, “So you’ll provide a social media strategy in your proposal?” “Hmm…...
View Article[Trend Alert] Even Chatbots Need Copywriters…
A Chatbot app or conversational bot is the new way businesses interact with their customers. You’ve probably experienced this yourself. For instance, have you ever been on a website browsing and a...
View ArticleTech Roadmap: Disabling Gutenberg in WP websites
Not everyone loves the Gutenberg Editor. Find out how to disable Gutenberg and continue using Classic. The post Tech Roadmap: Disabling Gutenberg in WP websites appeared first on B2B Writing Success.
View ArticleHow to make technical copywriting projects interesting
Very technical projects like white papers can be boring if the copywriter doesn’t take a few extra steps to improve readability and provide interesting content. The post How to make technical...
View Article4 Outreach Methods to Keep Your Lead Funnel Full
You’ve landed some paying clients. But how do you keep that income flowing? Use these methods to sustain momentum. The post 4 Outreach Methods to Keep Your Lead Funnel Full appeared first on B2B...
View ArticleTech Roadmap: Menu Icons in WordPress Websites
To make your WordPress website more interesting and unique on desktops and laptops, add menu icons instead of plain text. The post Tech Roadmap: Menu Icons in WordPress Websites appeared first on B2B...
View ArticleMake Your New Client “Stick” with a Welcome Email
Avoid buyer’s remorse from your new client by using this welcome email template to communicate even before your project starts. The post Make Your New Client “Stick” with a Welcome Email appeared first...
View ArticleStorytelling in B2B Sales Copy
When you think of storytelling in B2B copy, you might think of case studies or customer success stories. And you’d be right. But the stories don’t stop there. Every piece of copy has the potential for...
View ArticleBe More Productive — Reusable Blocks in WordPress
If you find yourself using the same content types or formats repeatedly on your WordPress website, then you'll love the Reusable Block feature of Gutenberg. The post Be More Productive — Reusable...
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